StoryTeller Media & Communications | Public Relations | Marketing | Video Production
Minneapolis/St. Paul Marketing and PR agency and video production company|StoryTeller
social media
Why Golf is Still A Worthwhile Business Expense
I play golf. I don’t play nearly as much as I’d like or as much as I did before my wife and I started raising children, but I love the game and will play whenever I can sneak away to get in 18 holes. Heck, I’ll take 9 if that’s all I can get in. I’ll also play with just about anyone. Man, woman, senior citizen, little old ladies and little kids. I have friends I enjoy playing with, but I’ve never been averse to taking my clubs to the course alone and finding a group to play with. You always meet interesting people when you join others.
Getting Started in Social Media: It’s Not Too Late
So, where are you on “all this social media stuff?” It’s interesting to me how many people, both friends and business associates, have not plugged in to social media. Especially, since various forms surround us and many have no idea it exists. Consider a few examples:
Online Video is Exploding, but Don’t Let Yours Blow Up
At the start of the year a number of interactive media sources predicted a significant jump in online video viewership. One publication stated, “2009 is the year online video will explode.” We are seeing this come true and that’s good news for those of us who are in this business, but there are warnings.
Social Media Marketing: Ain’t Nothin’ but a Party!
Last week I was a sponsor at the Allied Executives Business & Economic Symposium (a sobering experience, but that’s another post) in Oakdale, MN. As part of the arrangement, I was allowed to put up a booth, show off my wares and given the opportunity to talk to visitors before and after the symposium. I was engaged in several discussions about social media and how it enhances the value of social media as part of a PR campaign. Let me re-phrase that. Not only does social media enhance the value, it’s quickly becoming a substantial part of the PR value proposition.
Anyway, here’s the point: Most people new to Facebook, Twitter and the like have a difficult time grasping the value of this medium. After explaining the how’s and why’s of social media, I ultimately found myself pointing to a YouTube video performed by expert Perry Belcher. He compares sites like Facebook, Twitter and YouTube as parties. Check out Perry’s explanation and see what you think. If you’re like me, you’ll watch it, join Twitter and the first person you’ll follow, will be Perry Belcher.
So, this week, our Video of the Week is educational. If you’re business is struggling to figure out how to use social media to grow, see if Perry can help. You may be surprised!