StoryTeller Media & Communications

Minneapolis/St. Paul Marketing and PR agency and video production company|StoryTeller

On-camera Interviews

Tips For On-Camera Interviews

Jan

26

By Heidi Ruen | Categories Media Relations, Our Blog No Comments

Heidi Ruen

I’ve worked in video production for several years now. As a producer I’ve always been a behind the scenes kind of gal. I’ve never liked being in front of the camera because - lets face it - it can be uncomfortable and intimidating. While working here at StoryTeller this past year I’ve found myself in front of the camera a couple of times and realized it doesn’t have to be such a tough experience.

A client of ours recently came up with a list of tips to share with its employees so they would know how to plan and what to expect for future video shoots. I thought that list would make a good blog.

So, here goes: 4 good tips for making an on-camera interview a lot less trying of an experience.

  • Smile and relax. Feeling relaxed will help you feel more comfortable. The more comfortable you are the easier it will be for you to communicate your message to your intended audience.
  • Practice makes perfect. Okay, maybe it won’t make you perfect but it’ll likely put you more at ease. Practicing will familiarize you with what you want to talk about and how you want to say it. Also keep in mind that many interviews or videos may be taped in segments. There may be multiple takes shot from different angles which will give you different opportunities to get your message just right. Remember too that you’re being recorded - so if you screw up - you can always stop and start over.
  • Tell your story. Make sure you know your main points and be concise when trying to get them across. It’s often best on both your end and the production end to keep it short and sweet.
  • How to dress. This one is really more helpful for the photographer and/or producer. Try to avoid white or patterned shirts. These tend to wreak havoc with the video camera. Solid colors work best.

There you have it. I know I’ve used these tips and found them helpful when I’ve had to take a turn in front the lens. I hope you’ll find them helpful too.

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